

That is the journey that awaits you in Be. Although often perceived as a practice in exterior image, personal brand is really about how you see yourself, how you know yourself, how you come to cherish yourself. My book, Be: A No-Bullsh*t Guide to Increasing Your Self Worth and Net Worth by Simply Being Yourself, is that permission slip-for you to get out of your own way, to dive deep and take the journey within. Most of all, they don’t feel they have the permission, the confidence, the support, to take the leap. And most people don’t know how to technically, practically tell their own story. Each of us has a light that we need to shine.

and reflecting on our unique approach to this space, I realized that there was something much deeper to this work.Įach of us is here for a specific reason. After building and running my personal branding agency, SimplyBe. That it revolves around ego and vanity and self-promotion. People often think that “personal branding” is a dirty word. When the interview was over, I felt like everything around me was in a shimmering fluid state, in unstoppable regenerative flow. Paul Hawken transmits the beauty, flow, and regenerative power of the natural world in a way that is contagious.

and how this is a time when we are called to step forward into our greatest human capacities and possibilities. As he says, it’s not about “game over” for the human race, but “game on”. Listening to Paul Hawken, I felt activated and turned on. Most of the time, when I hear people talk about climate change, I feel some combination of fear, helplessness, and resignation. Finally, Paul and Tami discuss why life regenerates life and how we as a species can rise to the challenge of our present crises. Paul explains that dealing successfully with climate change won’t just involve phasing out fossil fuels, but also reorganizing the systems of labor, culture, and economics that led us to this point. They talk about Project Drawdown-Paul’s far-reaching plan to reverse global warming-and the fact that climate change is an alarm bell telling humanity it needs to transform itself. In this episode of Insights at the Edge, Tami Simon speaks with Paul about the spiritual origins of his lifelong devotion to the natural environment. Paul Hawken is an author, entrepreneur, and environmentalist whose books include Natural Capitalism, The Ecology of Commerce, and the New York Times bestselling Drawdown.
